Amsterdam Or Remote: German COPYWRITER

Title: Amsterdam Or Remote: German COPYWRITER

Background required Inhouse or in Agency : Concept crafting and story telling.

Copywriting Portfolio: Required

Sector : Digital Marketing and storytelling branding

Location: Amsterdam or 100% remote based in the EU or UK

Contract type: Up to 12 month project contract

Salary : Euro 50,000+ Bens

Company You will be joining a well known creative agency that designs some of the most exciting branding campaigns in the world. You will work with an FMCG client that has several high profile brands and will weave stories that produce engaging and fresh content for campaigns. The role is highly creative and it’s not just about writing, it’s about refreshing how a brand is experienced by its customers. This is a fast-moving ” story teller” role and you will work with the Art Director across various media in order to deliver your messages. This includes script writing, advertising and even videos! The client products are easy to get excited about (who doesn’t love shopping, eating or drinking?) which helps make the job more interesting. The role is 100% remote or you can be based in offices in Holland (Amsterdam), the UK or the EU.

ROLE : This role will require that you be very creative and work with the clients from the ground-up to create compelling fresh stories that support its brands. A portfolio of previous work must support the application

You will be creating campaigns that exactly suit your clients’ business

• With the client, help to define what s/he wants to say in order to service the brand’s long-term vision
• Research the brand audience and decide on the best way to refresh and re-launch a product
• Explore how your campaigns could contribute to the overall strategy of the brand
• Work closely with the Art Director
• Champion the tone of voice and ensure it is delivered consistently across all digital channels
• Ensure brand guidelines are understood and followed by the team
• Apply your knowledge of trends within food and drink or e-commerce
• Help to create scripts that will excite and engage consumers
• Write copy with SEO in mind that encourages ” sharing”

REQUIREMENTS

• Fluent German (native standard)
• Previous experience as a Copywriter
• A portfolio of work