VIENNA:Digital Marketing Manager (E-commerce/Fashion)
TITLE: VIENNA or HAMBURG: Digital Marketing Project Manager (E-commerce/Fashion)
Salary : Euro 42,000
Location: Vienna in Austria or Hamburg in Germany
Sector: E-commerce FASHION and Retail
Remote: Hybrid working with a flexible work culture
Company You will be joining a well known creative agency that designs some of the most exciting branding campaigns in the world. You will work specifically with one well known fashion client to help them refine their messaging and reach more potential customers. The role is highly creative and fast moving and you will work across various media in order to deliver your messages. This includes teams that do includes script writing, advertising and even videos! The client products are easy to get excited about (who doesn’t love fashion?) which helps make the job more interesting. The role is HYBRID and you will need to be based in Sweden. You will be leading new innovative marketing campaigns and be able to work autonomously and will also be some direct client contact in the role to ensure that you are connected with the clients requirements. This is viewed as a highly entrepreneurial role and of key importance to this fashion brand.
DUTIES : Working in a creative team of 8 you will :
Manage and Build Client relationships
- Liaise with the fashion company directly to understand their digital campaign needs
- Devise new ways of reaching fashion/e-commerce customers
Create/Plan and Deliver campaigns
- Create, plan and deliver exciting marketing campaigns
- Liaise with Artwork and Production teams
- Overseeing the campaign budget
- Work across multiple products and several service channels
- Manage a social media calendar (Google, Facebook, Twitter etc )
- Develop key messaging that will resonate. Post articles or opinions on websites.
- Undertake SEO reviews and Paid advertising campaigns
- Upload content to website including banners, PDFs, video etc
- Review and assess Product Pages on global retailer sites like Amazon
- Ensure all websites are hosted on approved platforms and track all platform site
Measure results
- Measure results using google analytics
- Refine the messaging
- Develop partnerships with key associations and influencers
REQUIREMENTS:
- Experience in Digital Marketing
- Fluent German
- Based in Austria (or able to commute) or Germany
- Ideally an interest in fashion or e-commerce
Job Overview
Vienna
€40000 - €45000 per annum