Retention Marketing Executive
Request Name: Retention Marketing Executive
Start Date: Until December 2022 with a possibility to extend
Industry: Global Tech & Ecommerce
Contract: Temporary
Start: ASAP
Pay rate: £150 to £250 per day
Our client is a global technology business and are expanding their retention marketing team. This team is tasked with engaging with subscription member base for a tech audio app. The team focused on ensuring members have a great experience of their service and are retained for as long as possible. This role will work closely with the UK Retention Manager to execute campaigns and tests designed to retain customers in the service membership.
Responsibilities
- Optimising existing member communications and on-site journeys
- Creating new ways to communicate new member benefits
- Executing online and email-based campaigns to drive member retention
- Leading engagement and retention-focused testing via the Audible apps
- Documenting and sharing learnings across teams
- Reporting test results and influencing future road-maps for engagement & retention
Requirements
- Education to degree level (Ideally in marketing) or business.
- Experience in retention marketing or customer relationship management is a plus.
- Experience with email marketing (Essential)
- You are a self-motivated,
- results-driven Marketer with an ability to learn quickly and to execute plans with high attention to detail.
- You will be comfortable analysing data and extracting insights from it and will have strong written communication skills.
- Experience with subscription marketing (Desirable)
- Ability to analyse data and transform it into ideas to engage and retain customers/subscriber members
Job Overview
Marketing, Digital Marketing & PR
City of London, London
£150 - £250 per day