COSMETICS/SKINCARE Marketing Manager
This is a lovely opportunity to join the newly established COSMETICS/SKINCARE Marketing team of this global beauty business. You will be working to introduce established overseas cosmetics brands into the UK and European markets and will engage a variety of marketing |& Training techniques-ranging from use of social media and email campaigns, to product training for retail staff, connecting with influencers etc in order to establish -and then drive – brand awareness and retail product uptake. This is an exciting opportunity for the right person who has a good knowledge of the beauty and cosmetics sector. Apply here : Cosmetics Marketing & Training manager
Title COSMETICS Marketing Manager ( FMCG )
Sector: Beauty
Salary £45000-£50000
Languages: Fluent English
Location: Weybridge in Surrey
Contract : Hybrid ( 3 days in the office. 2 day is wfh)
Company : This company is at the very cutting edge of e-commerce and the supply chain and specialized in bringing goods from China, Hong Kong and Singapore to retailers globally . With 170 warehouses around the world, it supplies over 400,000 online and offline small and medium-sized beauty and cosmetic retailers. With the dramatic growth in e-commerce and a huge interest in supporting smaller manufacturers, this company is now expanding fast and is looking to appoint a new Cosmetics/Skincare Product Marketing Manager who will help increase brand awareness with large and small retailers and help to support new product launches
Duties: You will working alongside 2 Administrators who will provide marketing support and help you track and administer sales information and forecasting
Marketing- drive awareness
- Work closely with national (retail or wholesale) Beauty and Cosmetics account managers to plan, execute and monitor all product marketing campaigns
- Write the content for email marketing campaigns and trade marketing campaigns
- Use social media to drive product awareness
- Liaise with the external digital marketing agency
- Manage a marketing budget and produce marketing reports
- Ensure all website information is up to date
- Research category trends
- Liaise constantly with supermarket clients and other beauty retailers, to create promotion plans
Product launches –Measure and Monitor
- Plan the beauty product launches
- Track and measure the success of launches
- Monitor uptake and orders that flow from marketing efforts
- Oversee and own the P&L of each product
- Use Google analytics to measure campaign success
- Analyse – and interpret – sales statistics
- Ensure that the warehouse stock levels are accurately forecasted and stock levels are monitored
- In store training retail staff on product benefits
REQUIREMENTS
- Marketing degree
- Cosmetics + Beauty FMCG background
- Fluent English
- Any additional languages would be helpful
- Start asap (ideally)
Job Overview
Marketing, Digital Marketing & PR
Weybridge, Surrey
£40000 - £50000 per annum