Marketing Campaign Manager
Role: Media Campaign Manager
Start: Immediate
Pay rate: £350 to £400 per day + Holiday pay
Location: Central London – Hybrid Working
Expected duration: 6 months (may extend)
Our client is a global VOD Streaming provider. They are looking to hire a (Senior) Media Manager to concept, create and deploy media to support growing library of TV shows and movies. The successful candidate will be highly experienced with running media campaigns across both traditional and digital channels. The ideal candidate will have proven experience planning and executing paid media campaigns across big cross-functional teams. They will be adept in negotiating with key business partners and agency teams to gain alignment on media plans, and ultimately own all aspects of the media plan (from strategic development through to measurement).
You will work across internal partner teams including creative, brand and analytics, as well as partner with external media agencies. You will leverage the company’s innovations and insights to find, attract and engage audiences throughout their daily journeys. You will be rigorously analytical, infectiously creative and obsess over the impact of your campaigns.
We are looking for someone who is highly organised and comfortable working in a fast-moving, dynamic environment. Strong candidates must have the ability to work autonomously, have excellent written and verbal communications skills and the ability to influence others. This role works closely with portfolio planning and campaign management teams to translate business briefs into best-in-class media plans for multiple EU countries.
Key job responsibilities
- Manage multi-channel media plans (TV, Digital, Radio, Print, OOH, Cinema)
- Monitor campaign performance and report back results to wider team and stakeholders
- Build trustworthy relationships with internal business teams, agency partners, research department, and finance teams.
- Presenting to senior leadership regularly on key business metrics and progress to goals.
- Ensure smooth running of the business through strong coordination with wider media team and global colleagues – aligning and sharing plans and accurate tracking of budgets.
Requirements
- 5+ years of professional marketing experience managing end to end media campaigns
- Media agency experience or in-house agency experience.
- Experience in ATL media campaigns with a mix of traditional and digital campaign experience
- Experience building, executing, and scaling multi-cultural marketing programs
- Experience using data and metrics to measure impact and determine improvements
Preferred qualifications
- Experience of media planning in multiple EU countries.
- Entertainment sector experience
- Experience working with a fast-paced and geographically dispersed organization
- Strong decision-making skills
Job Overview
Marketing, Digital Marketing & PR
City of London, London
£350 - £400 per day