German Marketing Manager

This is an International Marketing Agency and a thoroughly bilingual role where you will be working with a portfolio of clients across GERMANY to develop campaigns and loyalty programmes for clients. It’s exciting and also varied and the team is warm and friendly . This would suit someone with about 2 years digital marketing experience who is able to work independently and who speaks German to a native standard . Apply now! GERMAN Digital Marketing Manager
Title: GERMAN Digital Marketing Manager
Language required: Fluent German
Contract type: Permanent role
Location : London . Hybrid ( 2-3 days will be office based )
Salary: £38500 (base of £35,000 + 10% bonus) and additional excellent benefits
Sector : Digital Marketing Agency looking to grow is German client portfolio
Company Overview
You will be joining this specialist digital marketing agency with a growing client base in Germany . They are now looking for a dynamic German speaker who will create marketing campaigns that will grow the business for them across the DACH region and promote a loyalty scheme .
Duties: Reporting to the Regional Head of Marketing you will :

• Develop key messaging that will resonate with the German market
• Take responsibility of member and activation targets for the loyalty programme
• Help to develop an annual marketing campaign to drive member sign-ups, engagement and advocacy
• Manage a marketing budget and report on ROI of channel spend
• Act as the key contact for B2B clients in DE utilising their networks and resources to further exposure of the programme and drive sign-ups
• Coordinate monthly promotions gathering content for newsletters, imagery and other assets to drive engagement
• Use email, social media, newsletters, website banners etc
• Build personalised landing pages that drive conversions for the programme
• Regularly utilise analytics systems to analyse user behaviours and marketing performance
• Write copy for various platforms
• Run digital marketing campaigns on Google, Facebook, Twitter etc. to drive leads and member sign-ups
• Run and participate in webinars to drive awareness and leads
• Act as the main point of contact for loyalty programme members and responding to member emails and enquiries

Requirements

• German to native standard
• Previous experience of generating leads via digital media or loyalty campaigns ( ideally)
• Familiar with Google Analytics
• Hands on experience in managing Facebook, Google ads campaigns etc