German Digital Marketing Manager
TITLE: GERMAN speaking Digital Marketing Client Relationship/ Retention Manager
Team: Digital Marketing
Sector: Online sector in sport & entertainment
Salary: Up to £40,000 + 10% bonus and fantastic benefits
Location: London
The job
*You will be responsible for CUSTOMER RETENTION and will be tasked with proactively re-engaging with lapsed customers using creative email campaigns and promotions.
*Liaising with internal departments including country and product teams
*Develop campaigns that are bespoke and show an understanding of your customer using customer analytics
*Create tailored email campaigns that take into consideration different local tones
*Deliver the campaigns on a weekly and quarterly basis.
*Measure campaign results and net retention rates
*Constantly analyse different customer segments, groupings, locations and demographics and align the digital campaign to meet the needs of these groups
*Produce plans to attract and retain customers using onsite messaging, email, SMS, push notifications and social media
*Keep up-to-date with competitors, and new trends
REQUIREMENTS
*Fluent GERMAN
*Digital marketing and email marketing campaign experience
The Company
Global entertainment company that works across over 100 countries and has around 15-20 million clients. This is a truly multilingual environment and an exciting place to work. It’s a melting pot of the best and brightest talent in the world and this amazing diversity makes it a company that is well ahead of its competition in every sense. This company is at the very cutting edge of new technology and committed to giving its clients a world class entertainment experience.
Job Overview
Marketing, Digital Marketing & PR
London
£38000 - £42000 per annum + bonus + benefits